Top questions to ask when you plan to build a successful mobile app

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Mobile apps are all the rage in today’s digital world. Every entrepreneur wants their business presence on mobile apps as it helps to connect with their audiences directly. 

Mobile app development is becoming a priority for all businesses. But if you are looking to build a mobile app, you should answer these questions before heading towards the development process. It guides you in the right direction to achieve the business goals and the app’s success. 

#1. What encourages you to build a mobile app?

Definitely, there should be a purpose behind your mobile app development. Building a mobile app just because it is “cool” or “everyone has it nowadays” will not tell you the essential app features for your business growth. You have to discover the factors that motivate you to build an app. 

Identify how established your targeted audience is. What goals do you want to achieve with a mobile app? How does your app simplify your customer’s daily tasks? Research how your competitors leverage mobile apps for their business growth and to drive more customers.  

#2. How to safeguard your unique app idea?

You have to make sure that nobody will use or disclose it before you launch it. For that, you can take different steps to protect it. You can copyright your mobile app, apply for a patent, sign an NDA (Non-Disclosure Agreement), reserve the name of your mobile app, trademark the name & logo, etc. 

Following all these, you can mitigate the chances for third parties to copy it. It is also recommended to contact a local legal counsel if you need more guidance. 

#3. Which platform will best suit your app? 

Android has the best global market share of approx two-thirds and receives more app downloads than iOS. iOS users are more likely to get higher engagement and spend more on monetization through a subscription model and in-app purchases. 

Android app development takes more time compared to iOS due to the long release cycle and various screen sizes. However, after the release of the iPhone X series, iOS also has different sizes and UI restrictions to work around. When it comes to the app development cost, it depends on the scope and complexity of your project. Eventually, your decision to develop for iOS or Android is all about everything that works for your business.

#4. What makes your mobile app unique?

There are plenty of apps getting uploaded each passing day. In this full room of apps, what features make your app stand out among others. It is quite crucial how you will differentiate your mobile app in the app flooded market. 

You need to analyze your app idea thoroughly, acknowledge your target audience and their needs, develop an intuitive UI design that fits every screen, and much more. All these aspects help your app to be a unique one that drives users’ attention. 

#5. What will be the cost of mobile app development? 

The cost of apps depends on various features, levels of complexity, platform, and several integration points. The cost will also differ according to the location and size of a team such as freelancers or offshore teams. 

Also, note that globally established consulting firms usually have longer response times, increased overhead, and high intro costs. Do not forget to decide on a budget that includes support, marketing, cloud/server/data expenses, and other hidden costs.

#6. How much time does a mobile app need to develop?

Usually, mobile apps need at least three to nine months to develop based on the complexity and structure of your app. Every stage requires different amounts of time to finish the task. 

  • Writing a project brief needs 1 or 2 weeks max. 
  • Analysis of your ideas with developers needs 4 to 5 weeks. 
  • Designing sprints need 6 to 12 weeks.
  • Development and prototyping need 6 to 12 weeks.
  • Deployment of the app to the app store requires 2 weeks. 
  • You can’t decide the time duration of continuous improvements. 

#7. What are the ways to consider raising funding for the app?

Approaching banks for loans is always quite intricate because you don’t know what changes your app needs precisely fit the user’s demands. Your product may look completely different at the end compared to its initial phase. For money raising, you can contact,

  • Angel investors 
  • Take part in funding contests
  • Raise donations 
  • Leverage crowdfunding 
  • Partner with a business 
  • VC funding 
  • Bootstrapping 

#8. How to prevent app failure?

The performance of your mobile app depends on various aspects, the competition, marketing budgets, to sheer luck. Even if you take care of all the aspects of the app development process, you might face failure. So it needs, 

  • Through market research 
  • Making of market strategies 
  • Selection of a development platform wisely
  • Delivering great user experience
  • Proper testing of app functionalities
  • Good first impression with the initial days before launching 
  • Performance analysis 
  • Prototyping or MVP development 

#9. Whom to consider as a key Stakeholders?

Stakeholder analysis is a significant process to win support from others. Management of stakeholders makes sure that your project succeeds where others might face failure. 

You have to determine whom you will contact at what stage of progress. Who will be your go-to person starting from ideation, prototyping, development, testing, release, and after release?  

With whom you are probably working after mobile app deployment.  

#10. How frequently do apps need updates? 

You can deploy new features whenever you want. Mobile apps that are updated frequently are more valued by users as well as app stores. There are various simple alternatives, 

  • Regular updates (Specific mobile systems get updates)
  • Out of necessity (Fixing of bugs, new feature deployment, etc.)
  • At will (Update your app whenever you want, at any time without any planning) 

OS system updates, user feedback, improvement in UI/UX, etc., are the aspects that drive app updates. 

Summing Up 

Mobile app development for your users can help boost ROI, build customer loyalty, and set your business apart from the ever-changing competition. 

Acknowledge what your goals are, what you want to achieve through an app. Do in-depth analysis and get a roadmap to make an app that will actually resonate with your users. 

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